Executive Development Programme in Beauty Brand Portfolio Strategy
-- ViewingNowThe Executive Development Programme in Beauty Brand Portfolio Strategy certificate course is a comprehensive program designed to meet the growing industry demand for professionals with a deep understanding of beauty brand portfolio strategy. This course emphasizes the importance of building and managing a successful beauty brand portfolio, providing learners with essential skills needed for career advancement in the beauty industry.
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โข Beauty Industry Analysis: Understanding the current market trends, consumer behavior, and competitive landscape in the beauty industry.
โข Brand Positioning: Defining and implementing effective brand positioning strategies for beauty brands in a portfolio.
โข Product Development: Identifying and developing innovative and profitable beauty products that align with the brand's positioning and meet consumer needs.
โข Marketing and Promotion: Creating and executing integrated marketing and promotion plans to build brand awareness and drive sales.
โข Distribution Channels: Optimizing distribution channels to reach target customers and maximize sales.
โข Financial Management: Analyzing financial performance and implementing strategies to improve profitability and ROI for the beauty brand portfolio.
โข Mergers and Acquisitions: Evaluating and executing strategic mergers and acquisitions to expand the beauty brand portfolio and drive growth.
โข Organizational Culture: Building and maintaining a strong organizational culture that supports the beauty brand portfolio's success.
โข Leadership and Change Management: Developing and executing effective leadership and change management strategies to drive the beauty brand portfolio's success.
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