Certificate in Storytelling & Content Strategy
-- ViewingNowThe Certificate in Storytelling & Content Strategy course is a comprehensive program designed to equip learners with essential skills for creating compelling content that drives engagement and action. This course emphasizes the importance of storytelling in modern content marketing, focusing on strategies that help businesses connect with their audience on an emotional level.
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โข Unit 1: Introduction to Storytelling & Content Strategy
โข Unit 2: Elements of Compelling Stories
โข Unit 3: Building a Content Strategy Framework
โข Unit 4: Audience Research & Segmentation
โข Unit 5: Crafting Effective Storytelling Messages
โข Unit 6: Selecting the Right Storytelling Mediums
โข Unit 7: Content Creation, Production & Workflow
โข Unit 8: Content Distribution, Promotion & Amplification
โข Unit 9: Measuring Content Success & Impact
โข Unit 10: Adapting & Iterating for Continuous Improvement
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