Executive Development Programme Ad Fraud: A Global Perspective
-- viewing nowThe Executive Development Programme in Ad Fraud: A Global Perspective is a certificate course designed to equip learners with the necessary skills to combat advertising fraud. This program focuses on the rapidly evolving issue of ad fraud, which costs the global economy billions of dollars annually.
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Course Details
• Ad Fraud Fundamentals
• Types of Ad Fraud: Bot Traffic, Click Spamming, Ad Injection, etc.
• Global Ad Fraud Landscape and Trends
• Impact of Ad Fraud on Businesses and Markets
• Detecting and Preventing Ad Fraud: Technologies and Techniques
• Measuring and Mitigating Ad Fraud Risk
• Legal and Regulatory Frameworks for Ad Fraud
• Ethics in Ad Fraud: Responsible Advertising Practices
• Case Studies: Real-World Examples of Ad Fraud and Prevention
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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