Professional Certificate in E-commerce: Performance Marketing

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The Professional Certificate in E-commerce: Performance Marketing is a comprehensive course designed to equip learners with the essential skills necessary to thrive in the rapidly growing e-commerce industry. This certificate course focuses on performance marketing, a data-driven approach to digital marketing that emphasizes measurable results and ROI.

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About this course

In today's digital age, e-commerce has become a critical driver of business growth and innovation, making this course highly relevant and in-demand. By completing this program, learners will gain a deep understanding of key performance marketing concepts, tools, and strategies, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and analytics. Through a combination of engaging lectures, real-world examples, and hands-on projects, this course provides learners with the practical skills and knowledge they need to succeed in performance marketing roles and advance their careers. Whether you're a marketing professional looking to upskill, a career changer seeking to break into the e-commerce industry, or a business owner looking to improve your online sales, this certificate course is an excellent investment in your future.

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Course Details

Unit 1: Introduction to E-commerce Performance Marketing
Unit 2: Setting Up E-commerce Performance Marketing Campaigns
Unit 3: Search Engine Marketing (SEM) for E-commerce
Unit 4: Display Advertising and Retargeting Strategies
Unit 5: Social Media Advertising for E-commerce
Unit 6: Email Marketing and Automation for E-commerce
Unit 7: Affiliate Marketing and Influencer Partnerships
Unit 8: Conversion Rate Optimization (CRO) for E-commerce
Unit 9: Analytics and Attribution Modeling in Performance Marketing
Unit 10: Scaling and Budgeting Strategies in E-commerce Performance Marketing

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
PROFESSIONAL CERTIFICATE IN E-COMMERCE: PERFORMANCE MARKETING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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