Executive Development Programme Sales & Marketing: Building High-Performance Teams
-- viewing nowThe Executive Development Programme in Sales & Marketing: Building High-Performance Teams certificate course is a comprehensive program designed to enhance the skills of sales and marketing professionals. This course emphasizes the importance of building and leading high-performance teams, a critical factor in achieving organizational success.
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Course Details
• High-Performance Team Development: Understanding the key elements of high-performance teams, assessing team effectiveness, and creating development plans.
• Sales & Marketing Strategy: Designing integrated sales and marketing strategies, aligning with business objectives, and measuring success.
• Customer Relationship Management: Building and managing customer relationships, understanding customer needs, and delivering superior customer experiences.
• Sales Leadership: Developing effective sales leadership skills, managing sales teams, and coaching for success.
• Marketing Analytics: Utilizing data-driven insights to inform marketing decisions, measuring marketing effectiveness, and optimizing marketing ROI.
• Digital Marketing & Social Selling: Leveraging digital channels and social media for marketing and sales, building brand awareness, and engaging with customers online.
• Cross-Functional Collaboration: Fostering cross-functional collaboration between sales, marketing, and other business units to drive business growth.
• Change Management: Managing change in the sales and marketing organization, leading through transformation, and building a culture of continuous improvement.
• Communication & Influence: Developing effective communication and influencing skills, building stakeholder relationships, and delivering persuasive presentations.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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