Executive Development Programme Building Influence on Twitter
-- viewing nowThe Executive Development Programme: Building Influence on Twitter is a certificate course designed to empower professionals with the skills to leverage Twitter for career advancement. In today's digital age, a strong social media presence is crucial for industry leadership and influence.
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Course Details
• Building a Twitter Presence: crafting a compelling bio, selecting a profile picture and header image, and understanding the importance of a cohesive brand
• Twitter Strategy Development: defining goals, identifying target audiences, and creating a content strategy that aligns with business objectives
• Crafting Engaging Content: writing compelling tweets, utilizing images, videos, and hashtags, and understanding character limitations
• Building Influence Through Engagement: responding to mentions, retweets, and direct messages, engaging in conversations, and building relationships with influencers
• Twitter Analytics: tracking performance, analyzing data, and adjusting strategy based on insights
• Leveraging Twitter Lists: creating and curating lists for research, monitoring competitors, and staying up-to-date on industry news
• Twitter Advertising: utilizing promoted tweets, accounts, and trends to increase visibility and reach
• Twitter Etiquette: understanding best practices for engagement, avoiding common pitfalls, and maintaining a professional demeanor
• Measuring Success: defining key performance indicators (KPIs), tracking progress, and demonstrating the value of a Twitter presence to stakeholders
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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