Executive Development Programme Building Influence on Twitter

Name: Executive Development Programme Building Influence on Twitter
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The Executive Development Programme: Building Influence on Twitter is a certificate course designed to empower professionals with the skills to leverage Twitter for career advancement. In today's digital age, a strong social media presence is crucial for industry leadership and influence.

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AboutThisCourse

This course is important for professionals seeking to establish themselves as thought leaders, network with industry peers, and stay up-to-date with the latest industry trends. By learning how to build and engage with a targeted audience on Twitter, learners will be able to enhance their personal brand, demonstrate expertise, and foster meaningful relationships with key stakeholders. Equipped with essential skills such as crafting compelling tweets, analyzing engagement metrics, and utilizing Twitter's advanced features, learners will be well-positioned to build influence and advance their careers in their respective industries. With the growing demand for digital leadership and online presence, this course is a valuable investment for any professional looking to stay ahead of the curve and maximize their career potential.

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CourseDetails

• Building a Twitter Presence: crafting a compelling bio, selecting a profile picture and header image, and understanding the importance of a cohesive brand
• Twitter Strategy Development: defining goals, identifying target audiences, and creating a content strategy that aligns with business objectives
• Crafting Engaging Content: writing compelling tweets, utilizing images, videos, and hashtags, and understanding character limitations
• Building Influence Through Engagement: responding to mentions, retweets, and direct messages, engaging in conversations, and building relationships with influencers
• Twitter Analytics: tracking performance, analyzing data, and adjusting strategy based on insights
• Leveraging Twitter Lists: creating and curating lists for research, monitoring competitors, and staying up-to-date on industry news
• Twitter Advertising: utilizing promoted tweets, accounts, and trends to increase visibility and reach
• Twitter Etiquette: understanding best practices for engagement, avoiding common pitfalls, and maintaining a professional demeanor
• Measuring Success: defining key performance indicators (KPIs), tracking progress, and demonstrating the value of a Twitter presence to stakeholders

CareerPath

The 3D pie chart above represents the job market trends for executives in the UK, focusing on roles relevant to the Executive Development Programme. The data highlights the percentage of professionals employed in each position, shedding light on the most in-demand roles within the industry. Roles such as Project Manager, Business Analyst, and Senior Management dominate the landscape, accounting for nearly 63% of the market share. These positions are essential for driving growth, optimizing processes, and leading organizations to success in the ever-evolving business world. Marketing Managers and Human Resources professionals take up approximately 27% of the market share, emphasizing the importance of strategic marketing and effective human resources management in today's competitive climate. Lastly, Finance Managers represent the remaining 10% of the market. Despite being a smaller segment, financial management plays a crucial role in shaping an organization's overall success, making it an important component of the Executive Development Programme. In conclusion, this 3D pie chart offers a valuable glimpse into the current job market trends in the UK's executive sector, highlighting the most sought-after roles and corresponding industry relevance.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME BUILDING INFLUENCE ON TWITTER

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London School of International Business (LSIB)

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05 May 2025

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