Executive Development Programme in Market Research & Innovation Management
-- viewing nowThe Executive Development Programme in Market Research & Innovation Management is a certificate course designed to empower professionals with essential skills in strategic market research and innovation management. In an era where data-driven decision-making and innovative solutions are paramount, this programme bridges the gap between theory and practice, providing learners with a comprehensive understanding of the latest industry trends and techniques.
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Course Details
• Market Research Fundamentals & Methodologies
• Data Analysis for Market Research
• Understanding Consumer Behavior & Insights
• Innovation Management: Theory & Frameworks
• Idea Generation & Evaluation for New Products/Services
• Design Thinking in Market Research & Innovation
• Market Trends & Competitive Intelligence
• New Product Development (NPD) Process & Project Management
• Launching & Managing Innovative Products in the Market
• Market Research & Innovation Metrics & Evaluation
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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