Executive Development Programme in Ethical Leadership in Sales & Marketing
-- viendo ahoraThe Executive Development Programme in Ethical Leadership in Sales & Marketing is a certificate course designed to empower professionals with the skills needed to excel in today's ethical business landscape. This program emphasizes the importance of ethical leadership, which is increasingly in demand in the industry.
3.664+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
Acerca de este curso
HundredPercentOnline
LearnFromAnywhere
ShareableCertificate
AddToLinkedIn
TwoMonthsToComplete
AtTwoThreeHoursAWeek
StartAnytime
Sin período de espera
Detalles del Curso
• Ethical Decision Making in Sales & Marketing: This unit will cover the importance of ethical decision making in sales and marketing, and how it impacts the organization's reputation and success. It will also discuss various ethical dilemmas that sales and marketing professionals may encounter and strategies for addressing them.
• Understanding Business Ethics: This unit will provide an overview of business ethics and its role in sales and marketing. It will also discuss various ethical theories, principles and frameworks that can be used to guide ethical decision making.
• Ethical Leadership: This unit will cover the role of leaders in promoting and maintaining an ethical culture in the organization. It will also discuss various leadership styles and their impact on ethical behavior.
• Ethical Communication: This unit will cover the importance of ethical communication in sales and marketing, including how to communicate effectively with customers, stakeholders, and team members.
• Corporate Social Responsibility (CSR): This unit will discuss the concept of CSR and its role in sales and marketing. It will also cover various CSR strategies and how they can be integrated into sales and marketing efforts.
• Ethical Use of Data and Analytics: This unit will cover the ethical use of data and analytics in sales and marketing, including data privacy, security, and transparency.
• Ethical Sales Techniques: This unit will cover various ethical sales techniques, including how to build trust with customers, how to avoid manipulative sales tactics, and how to maintain integrity in the sales process.
• Ethical Marketing Strategies: This unit will cover various ethical marketing strategies, including how to build brand reputation, how to avoid greenwashing, and how to maintain transparency in marketing efforts.
• Ethical Compliance: This unit will cover various laws and regulations related to sales and marketing, including the importance of compliance and the consequences of non-compliance.
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
Por qué la gente nos elige para su carrera
Cargando reseñas...
Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
Obtener información del curso
Obtener un certificado de carrera
