Executive Development Programme in Startup Marketing: Mobile-First Strategy

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The Executive Development Programme in Startup Marketing: Mobile-First Strategy certificate course is a powerful learning experience that equips professionals with the essential skills needed to thrive in today's mobile-centric world. In this programme, learners will dive into the nuances of mobile-first strategy, a critical approach for startups seeking to reach and engage their target audiences effectively.

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ร€ propos de ce cours

With a strong emphasis on real-world application, this course delves into the latest mobile marketing trends, tools, and techniques, empowering learners to create data-driven, high-impact campaigns that drive growth and revenue. As mobile usage continues to soar, the demand for skilled marketing professionals with a deep understanding of mobile-first strategy has never been higher. By completing this course, learners will not only gain a competitive edge in their careers but also contribute to the long-term success of their organizations.

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Dรฉtails du cours

โ€ข Mobile-First Strategy: Understanding the Basics and Importance
โ€ข Mobile Marketing Trends and Statistics in Startups
โ€ข User Experience (UX) Design for Mobile Platforms
โ€ข Mobile-First SEO and Visibility
โ€ข Mobile App Development and Marketing Strategies
โ€ข Social Media and Content Marketing for Mobile
โ€ข Email Marketing for a Mobile Audience
โ€ข Mobile Analytics and Performance Measurement
โ€ข Local SEO and Marketing for Mobile
โ€ข Privacy and Security Considerations in Mobile Marketing

Parcours professionnel

In the ever-evolving startup marketing landscape, executives need to stay ahead of the curve and adapt to the latest trends. This section focuses on an Executive Development Programme centred around mobile-first strategy, providing insights into the UK job market. A mobile-first approach has become crucial for modern businesses, with 76% of British people accessing the internet on their mobile devices (Ofcom, 2021). To help you navigate this dynamic field, we've curated a selection of roles in demand, complete with salary ranges and skill requirements. *Mobile Marketing Manager*: This role oversees marketing efforts tailored for mobile devices, driving customer engagement and app usage. Salaries range from ยฃ35,000 to ยฃ55,000. Key skills include SEO, SEM, and ASO expertise. *Growth Marketing Manager*: Spearheading user acquisition, activation, and retention, these professionals leverage data-driven strategies to optimise performance. Expect salaries from ยฃ40,000 to ยฃ70,000. Expertise in digital marketing, analytics, and CRM are essential. *Marketing Analytics Manager*: With a focus on interpreting marketing data to identify trends and opportunities, these professionals can expect salaries from ยฃ35,000 to ยฃ60,000. Core skills include statistical analysis and data visualisation. *Mobile UX/UI Designer*: These designers craft user-friendly mobile interfaces, ensuring seamless experiences and visual appeal. Salaries range from ยฃ25,000 to ยฃ45,000. Proficiency in Sketch, Adobe XD, and Figma is vital. *Content Marketing Manager*: Overseeing the creation, distribution, and management of content, this role requires expertise in strategies for web, social media, and mobile platforms. Expect a salary range of ยฃ30,000 to ยฃ50,000. Skills include SEO copywriting, content strategy, and social media management. By understanding these opportunities and the necessary skills, you can make informed decisions in your executive development journey. As technology continues to shape the marketing landscape, embracing mobile-first strategies will give your organisation a competitive edge.

Exigences d'admission

  • Comprรฉhension de base de la matiรจre
  • Maรฎtrise de la langue anglaise
  • Accรจs ร  l'ordinateur et ร  Internet
  • Compรฉtences informatiques de base
  • Dรฉvouement pour terminer le cours

Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.

Statut du cours

Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :

  • Non accrรฉditรฉ par un organisme reconnu
  • Non rรฉglementรฉ par une institution autorisรฉe
  • Complรฉmentaire aux qualifications formelles

Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.

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EXECUTIVE DEVELOPMENT PROGRAMME IN STARTUP MARKETING: MOBILE-FIRST STRATEGY
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London School of International Business (LSIB)
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05 May 2025
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