Executive Development Programme in Startup Marketing: Mobile-First Strategy

Name: Executive Development Programme in Startup Marketing: Mobile-First Strategy
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The Executive Development Programme in Startup Marketing: Mobile-First Strategy certificate course is a powerful learning experience that equips professionals with the essential skills needed to thrive in today's mobile-centric world. In this programme, learners will dive into the nuances of mobile-first strategy, a critical approach for startups seeking to reach and engage their target audiences effectively.

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AboutThisCourse

With a strong emphasis on real-world application, this course delves into the latest mobile marketing trends, tools, and techniques, empowering learners to create data-driven, high-impact campaigns that drive growth and revenue. As mobile usage continues to soar, the demand for skilled marketing professionals with a deep understanding of mobile-first strategy has never been higher. By completing this course, learners will not only gain a competitive edge in their careers but also contribute to the long-term success of their organizations.

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CourseDetails

• Mobile-First Strategy: Understanding the Basics and Importance
• Mobile Marketing Trends and Statistics in Startups
• User Experience (UX) Design for Mobile Platforms
• Mobile-First SEO and Visibility
• Mobile App Development and Marketing Strategies
• Social Media and Content Marketing for Mobile
• Email Marketing for a Mobile Audience
• Mobile Analytics and Performance Measurement
• Local SEO and Marketing for Mobile
• Privacy and Security Considerations in Mobile Marketing

CareerPath

In the ever-evolving startup marketing landscape, executives need to stay ahead of the curve and adapt to the latest trends. This section focuses on an Executive Development Programme centred around mobile-first strategy, providing insights into the UK job market. A mobile-first approach has become crucial for modern businesses, with 76% of British people accessing the internet on their mobile devices (Ofcom, 2021). To help you navigate this dynamic field, we've curated a selection of roles in demand, complete with salary ranges and skill requirements. *Mobile Marketing Manager*: This role oversees marketing efforts tailored for mobile devices, driving customer engagement and app usage. Salaries range from £35,000 to £55,000. Key skills include SEO, SEM, and ASO expertise. *Growth Marketing Manager*: Spearheading user acquisition, activation, and retention, these professionals leverage data-driven strategies to optimise performance. Expect salaries from £40,000 to £70,000. Expertise in digital marketing, analytics, and CRM are essential. *Marketing Analytics Manager*: With a focus on interpreting marketing data to identify trends and opportunities, these professionals can expect salaries from £35,000 to £60,000. Core skills include statistical analysis and data visualisation. *Mobile UX/UI Designer*: These designers craft user-friendly mobile interfaces, ensuring seamless experiences and visual appeal. Salaries range from £25,000 to £45,000. Proficiency in Sketch, Adobe XD, and Figma is vital. *Content Marketing Manager*: Overseeing the creation, distribution, and management of content, this role requires expertise in strategies for web, social media, and mobile platforms. Expect a salary range of £30,000 to £50,000. Skills include SEO copywriting, content strategy, and social media management. By understanding these opportunities and the necessary skills, you can make informed decisions in your executive development journey. As technology continues to shape the marketing landscape, embracing mobile-first strategies will give your organisation a competitive edge.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN STARTUP MARKETING: MOBILE-FIRST STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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