Executive Development Programme in Nonprofit Management: PR Essentials
-- ViewingNowThe Executive Development Programme in Nonprofit Management: PR Essentials certificate course is a vital program designed to equip learners with essential skills for success in the nonprofit sector. This course highlights the importance of public relations (PR) in building and maintaining a positive image for nonprofit organizations.
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โข Media Relations 101: Understanding the Media Landscape, Building Relationships with Journalists, and Media Pitching Techniques
โข Crisis Communication: Preparing for and Managing Negative Press, Protecting Your Organization's Reputation
โข Press Release Writing: Best Practices for Writing Compelling Press Releases, Maximizing Visibility and Impact
โข Social Media Management: Leveraging Social Media for PR, Building an Authentic and Engaging Online Presence
โข Brand Storytelling: Crafting and Sharing Compelling Brand Narratives, Connecting with Stakeholders and Audiences
โข Media Training: Developing Key Messaging, Handling Interviews with Confidence and Clarity
โข Influencer Relations: Identifying and Building Relationships with Influential Voices, Amplifying Your Message
โข Monitoring and Evaluation: Tracking and Measuring PR Impact, Continuously Improving Your PR Strategy
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