Executive Development Programme YouTube Shorts Strategic Marketing
-- ViewingNowExecutive Development Programme YouTube Shorts Strategic Marketing Certificate Course: In the rapidly evolving digital landscape, mastering strategic marketing on emerging platforms like YouTube Shorts is essential for professionals seeking career advancement. This Executive Development Programme focuses on the unique challenges and opportunities presented by this short-form video platform, empowering learners with the skills to develop and implement effective marketing strategies that drive growth and engagement.
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โข Understanding Strategic Marketing for Executives
โข Identifying Target Audiences and Building Customer Personas
โข Crafting a Compelling Brand Story and Value Proposition
โข Utilizing Digital Channels for Strategic Marketing: SEO, SEM, Social Media, and Email Marketing
โข Analyzing Competitor Landscapes and Market Trends
โข Leveraging Data Analytics for Informed Decision Making
โข Creating and Measuring Key Performance Indicators (KPIs) for Marketing Success
โข Innovative Marketing Strategies: Influencer Marketing, Content Marketing, and Account-Based Marketing
โข Developing a Cohesive Marketing Plan and Budget
โข Navigating Organizational Change and Aligning Marketing with Business Goals
Please note that this content is written for an Executive Development Programme focusing on YouTube Shorts Strategic Marketing. The units provided cover various aspects of strategic marketing, including digital channels, data analytics, and innovative marketing strategies, while also addressing the unique considerations of executive leadership and organizational alignment.
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