Advanced Certificate in Lead Generation & Customer Journey: Next-Gen
-- ViewingNowThe Advanced Certificate in Lead Generation & Customer Journey: Next-Gen is a comprehensive course designed to equip learners with the essential skills needed to excel in today's data-driven marketing landscape. This certificate course emphasizes the importance of lead generation and customer journey management in driving business growth and customer engagement.
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โข Understanding Lead Generation: Foundations & Modern Techniques
โข Customer Journey Mapping: Key Concepts & Best Practices
โข Multi-Channel Lead Generation Strategies
โข Implementing Data-Driven Personalization in Lead Gen
โข Leveraging Artificial Intelligence (AI) & Machine Learning (ML) in Lead Generation
โข Measuring & Optimizing Lead Gen Campaign Performance
โข Building & Managing Effective Lead Nurturing Programs
โข Customer Lifecycle Management: Aligning Lead Gen with Customer Experience
โข Compliance & Ethics in Lead Generation: Navigating GDPR, CCPA & Other Regulations
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