Advanced Certificate in Lead Generation & Customer Journey: Next-Gen

Name: Advanced Certificate in Lead Generation & Customer Journey: Next-Gen
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The Advanced Certificate in Lead Generation & Customer Journey: Next-Gen is a comprehensive course designed to equip learners with the essential skills needed to excel in today's data-driven marketing landscape. This certificate course emphasizes the importance of lead generation and customer journey management in driving business growth and customer engagement.

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AboutThisCourse

In an era where data-driven decision-making is critical, this course provides learners with the tools and techniques to leverage data and analytics to optimize lead generation and customer journey strategies. The course covers a range of topics, including lead generation best practices, customer journey mapping, data analysis, and marketing automation. With the increasing demand for marketing professionals with expertise in lead generation and customer journey management, this course offers learners a valuable opportunity to enhance their skills and advance their careers. By completing this course, learners will be able to demonstrate their ability to develop and implement effective lead generation and customer journey strategies, making them highly attractive to potential employers.

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CourseDetails

• Understanding Lead Generation: Foundations & Modern Techniques
• Customer Journey Mapping: Key Concepts & Best Practices
• Multi-Channel Lead Generation Strategies
• Implementing Data-Driven Personalization in Lead Gen
• Leveraging Artificial Intelligence (AI) & Machine Learning (ML) in Lead Generation
• Measuring & Optimizing Lead Gen Campaign Performance
• Building & Managing Effective Lead Nurturing Programs
• Customer Lifecycle Management: Aligning Lead Gen with Customer Experience
• Compliance & Ethics in Lead Generation: Navigating GDPR, CCPA & Other Regulations

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN LEAD GENERATION & CUSTOMER JOURNEY: NEXT-GEN

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London School of International Business (LSIB)

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05 May 2025

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