Certificate in Shorts & Engagement: Performance Marketing
-- ViewingNowThe Certificate in Shorts & Engagement: Performance Marketing is a comprehensive course designed to meet the growing industry demand for experts in short-form content and performance marketing. This program equips learners with essential skills to create engaging, results-driven marketing campaigns that convert.
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Unit 1: Introduction to Performance Marketing
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Unit 2: Setting Up and Optimizing Short-Form Advertising Campaigns
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Unit 3: Understanding Engagement Metrics and KPIs in Performance Marketing
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Unit 4: Crafting Compelling Copy and Visuals for Short-Form Advertising
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Unit 5: Leveraging Data and Analytics for Performance Marketing Success
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Unit 6: Targeting and Retargeting Strategies for Short-Form Advertising
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Unit 7: A/B Testing and Experimentation in Performance Marketing
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Unit 8: Emerging Trends and Best Practices in Short-Form Advertising
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Unit 9: Case Studies in Successful Performance Marketing Campaigns
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Unit 10: Ethics and Compliance in Performance Marketing
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