Masterclass Certificate in Performance-Driven Marketing
-- ViewingNowThe Masterclass Certificate in Performance-Driven Marketing is a comprehensive course designed to equip learners with the essential skills required for success in today's data-driven marketing landscape. This course focuses on performance marketing strategies, analytics, and optimization techniques that drive results and maximize return on investment.
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โข Unit 1: Introduction to Performance-Driven Marketing
โข Unit 2: Data Analysis for Informed Decision Making
โข Unit 3: Marketing Funnel Mastery
โข Unit 4: Search Engine Optimization (SEO) & Content Marketing
โข Unit 5: Pay-Per-Click (PPC) Advertising & Paid Social Media Advertising
โข Unit 6: Email & Marketing Automation
โข Unit 7: Conversion Rate Optimization (CRO) & User Experience (UX)
โข Unit 8: A/B Testing & Multivariate Testing
โข Unit 9: Attribution Modeling & Cross-Channel Marketing
โข Unit 10: Performance Metrics, Reporting, & Continuous Improvement
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