Executive Development Programme in Next-Gen UX Analytics
-- ViewingNowExecutive Development Programme in Next-Gen UX Analytics: This certificate course is designed to empower professionals with the latest UX analytics tools and techniques to make data-driven design decisions. The course emphasizes the importance of user experience (UX) analytics in today's digital landscape, where user engagement and satisfaction are paramount.
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โข Introduction to UX Analytics: Understanding the basics, importance, and role of UX analytics in product development.
โข Data Collection Methods: Exploring various quantitative and qualitative data collection techniques, such as surveys, usability testing, and web analytics.
โข Data Analysis Techniques: Learning essential data analysis methods, including statistical analysis, heuristic evaluation, and A/B testing.
โข Key UX Metrics: Identifying and tracking crucial UX metrics, such as task completion rate, user error rate, and system usability score.
โข User Journey Mapping: Visualizing user experiences to identify pain points, optimize workflows, and create data-driven design improvements.
โข UX Analytics Tools: Getting familiar with popular UX analytics tools, such as Google Analytics, Hotjar, and FullStory.
โข Data Visualization: Presenting UX analytics data in clear, engaging, and actionable visual formats.
โข Integrating UX Analytics in Agile Workflows: Incorporating UX analytics in agile development processes and sprint cycles.
โข Communicating UX Analytics Findings: Delivering insights and recommendations effectively to cross-functional teams and stakeholders.
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