Executive Development Programme in Next-Gen UX Analytics

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Executive Development Programme in Next-Gen UX Analytics: This certificate course is designed to empower professionals with the latest UX analytics tools and techniques to make data-driven design decisions. The course emphasizes the importance of user experience (UX) analytics in today's digital landscape, where user engagement and satisfaction are paramount.

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AboutThisCourse

With the increasing demand for UX designers and analysts, this programme equips learners with essential skills to advance their careers in this rapidly growing field. By leveraging next-generation UX analytics strategies, professionals can optimize user interfaces, improve conversion rates, and enhance overall user experience. Key topics covered include quantitative and qualitative research methods, advanced data analysis techniques, A/B testing, and user journey mapping. Upon completion, learners will have a comprehensive understanding of UX analytics best practices and be prepared to lead successful user-centered design initiatives.

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โ€ข Introduction to UX Analytics: Understanding the basics, importance, and role of UX analytics in product development.

โ€ข Data Collection Methods: Exploring various quantitative and qualitative data collection techniques, such as surveys, usability testing, and web analytics.

โ€ข Data Analysis Techniques: Learning essential data analysis methods, including statistical analysis, heuristic evaluation, and A/B testing.

โ€ข Key UX Metrics: Identifying and tracking crucial UX metrics, such as task completion rate, user error rate, and system usability score.

โ€ข User Journey Mapping: Visualizing user experiences to identify pain points, optimize workflows, and create data-driven design improvements.

โ€ข UX Analytics Tools: Getting familiar with popular UX analytics tools, such as Google Analytics, Hotjar, and FullStory.

โ€ข Data Visualization: Presenting UX analytics data in clear, engaging, and actionable visual formats.

โ€ข Integrating UX Analytics in Agile Workflows: Incorporating UX analytics in agile development processes and sprint cycles.

โ€ข Communicating UX Analytics Findings: Delivering insights and recommendations effectively to cross-functional teams and stakeholders.

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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EXECUTIVE DEVELOPMENT PROGRAMME IN NEXT-GEN UX ANALYTICS
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London School of International Business (LSIB)
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