Executive Development Programme in Sales & Technology Integration
-- ViewingNowThe Executive Development Programme in Sales & Technology Integration is a certificate course designed to bridge the gap between sales and technology in today's digital business landscape. This programme emphasizes the importance of integrating sales strategies with cutting-edge technology to drive revenue growth and achieve a competitive edge.
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⢠Sales Strategy and Technology: Understanding the role of technology in modern sales and developing a strategy to integrate and leverage it effectively.
⢠Sales Tools and Technology: Exploring various sales tools and technologies, such as CRM systems, sales intelligence platforms, and automation tools, and learning how to use them to streamline sales processes and improve productivity.
⢠Data-Driven Sales: Learning how to use data and analytics to drive sales decisions, improve targeting and segmentation, and measure and track sales performance.
⢠Digital Sales and Marketing: Understanding the role of digital channels in modern sales and marketing, including social media, email, and content marketing, and learning how to use them to reach and engage customers.
⢠Sales and Technology Trends: Keeping up-to-date with the latest sales and technology trends, such as artificial intelligence, machine learning, and the Internet of Things, and learning how to leverage them to gain a competitive edge.
⢠Sales Process Optimization: Learning how to use technology to optimize and automate sales processes, such as lead generation, lead qualification, and sales forecasting, to improve efficiency and effectiveness.
⢠Sales and Technology Leadership: Developing the skills and knowledge needed to lead a sales team in a technology-driven sales environment, including change management, team building, and communication skills.
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