Global Certificate in Performance Marketing Tracking
-- ViewingNowThe Global Certificate in Performance Marketing Tracking is a comprehensive course designed to meet the growing industry demand for experts in performance marketing. This certification equips learners with essential skills to plan, execute, and measure successful performance marketing campaigns.
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⢠Performance Marketing Fundamentals
⢠Understanding Tracking and Attribution Models
⢠Introduction to Web Analytics Tools
⢠Implementing UTM Parameters for Effective Campaign Tracking
⢠Setting Up and Monitoring Conversion Tracking
⢠Cross-Device Tracking Techniques
⢠Utilizing Google Tag Manager for Performance Marketing
⢠Leveraging Google Analytics for Insights and Optimization
⢠Advanced Tracking Strategies for Multi-Channel Campaigns
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