Global Certificate in Hotel Digital Marketing: Future-Forward Strategies
-- ViewingNowThe Global Certificate in Hotel Digital Marketing: Future-Forward Strategies is a crucial course for professionals aiming to excel in the hospitality industry. With the increasing importance of online presence, this program focuses on enhancing digital marketing skills tailored to hotels.
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⢠Unit 1: Introduction to Hotel Digital Marketing
⢠Unit 2: Search Engine Optimization (SEO) for Hotels
⢠Unit 3: Pay-Per-Click (PPC) Advertising in the Hospitality Industry
⢠Unit 4: Social Media Marketing for Global Hotels
⢠Unit 5: Content Marketing Strategies for Hotels
⢠Unit 6: Email Marketing for Hotel Guest Engagement
⢠Unit 7: Mobile Marketing and the Impact on Hotel Bookings
⢠Unit 8: Hotel Analytics and Performance Measurement
⢠Unit 9: Reputation Management and Online Reviews
⢠Unit 10: Future-Forward Strategies: Voice Search, AI, and Chatbots in Hotel Digital Marketing
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