Certificate in Mobile Journey Mapping & Customer Acquisition

Name: Certificate in Mobile Journey Mapping & Customer Acquisition
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The Certificate in Mobile Journey Mapping & Customer Acquisition is a comprehensive course designed to equip learners with essential skills for career advancement in today's mobile-centric world. This course emphasizes the importance of understanding mobile customer journeys and utilizing this knowledge to optimize customer acquisition strategies.

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AboutThisCourse

In this age of digital transformation, mobile devices have become an integral part of our daily lives, making mobile journey mapping a critical skill for businesses seeking to thrive in the digital landscape. This course provides learners with practical knowledge and tools to design and implement effective mobile customer experiences, driving customer acquisition and retention. By completing this course, learners will not only gain a deep understanding of mobile customer behavior and preferences but also acquire hands-on experience in creating mobile journey maps and developing customer acquisition strategies. This course is in high demand across various industries, making it an excellent choice for professionals looking to enhance their digital marketing skills and advance their careers.

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CourseDetails

• Mobile User Experience (UX) Design: fundamentals of mobile UX design, optimizing user interfaces (UI) for mobile, mobile-first indexing
• Customer Journey Mapping: understanding customer journey mapping, mapping customer touchpoints, creating customer personas
• Mobile Analytics: tracking mobile user behavior, interpreting mobile analytics data, using analytics to improve customer acquisition
• Mobile Marketing Channels: leveraging mobile marketing channels, mobile advertising, mobile search engine optimization (SEO)
• Mobile App Development: basics of mobile app development, native vs. hybrid apps, app store optimization (ASO)
• Mobile Payment Systems: mobile payment technologies, integrating payment systems into mobile apps, mobile payment security
• Location-Based Services: using location-based services, geofencing, beacon technology, proximity marketing
• Mobile Customer Relationship Management (CRM): mobile CRM strategies, integrating CRM with mobile, using CRM data to improve customer acquisition
• Privacy & Security in Mobile: mobile privacy concerns, securing mobile data, complying with mobile privacy regulations

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN MOBILE JOURNEY MAPPING & CUSTOMER ACQUISITION

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London School of International Business (LSIB)

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05 May 2025

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