Professional Certificate in Shorts & Engagement: Content Marketing Fundamentals

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The Professional Certificate in Shorts & Engagement: Content Marketing Fundamentals is a comprehensive course that equips learners with essential content marketing skills. This program focuses on the importance of creating engaging, concise content that resonates with modern audiences.

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AboutThisCourse

With a strong emphasis on micro-content, such as short videos and social media posts, learners will gain a deep understanding of the strategies and techniques needed to succeed in today's fast-paced digital landscape. As businesses increasingly rely on content marketing to connect with customers, the demand for skilled professionals continues to grow. This course prepares learners for a range of career opportunities, from social media management to content strategy and creation. Through a combination of practical assignments, real-world examples, and expert instruction, learners will develop a strong foundation in content marketing fundamentals, empowering them to make meaningful contributions to their organizations and advance their careers.

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CourseDetails

• Unit 1: Content Marketing Basics
• Unit 2: Understanding Your Target Audience
• Unit 3: Creating Engaging & Valuable Content
• Unit 4: SEO for Content Marketing Success
• Unit 5: Multi-Channel Content Promotion Strategies
• Unit 6: Measuring Content Marketing Performance
• Unit 7: Storytelling Techniques for Effective Content Marketing
• Unit 8: Content Marketing Trends & Best Practices
• Unit 9: Leveraging User-Generated Content
• Unit 10: Building & Managing a Content Marketing Team

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN SHORTS & ENGAGEMENT: CONTENT MARKETING FUNDAMENTALS
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London School of International Business (LSIB)
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05 May 2025
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