Certificate in HR: Building a Strong Employer Brand

Name: Certificate in HR: Building a Strong Employer Brand
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The Certificate in HR: Building a Strong Employer Brand course is a critical program designed to equip learners with essential skills to create and maintain a compelling employer brand. In today's competitive job market, a strong employer brand is crucial for attracting and retaining top talent.

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AboutThisCourse

This course covers vital topics such as developing an employer value proposition, leveraging social media, and measuring the effectiveness of employer branding initiatives. By completing this course, learners will be able to demonstrate their expertise in employer branding, a highly sought-after skill in the HR industry. The course is designed to provide practical knowledge and tools that learners can apply directly to their current or future roles, making them more competitive and valuable in the job market. With a strong emphasis on real-world examples and best practices, this course is an excellent opportunity for HR professionals to enhance their skills and advance their careers.

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CourseDetails

• Understanding Employer Branding – definitions, benefits, and best practices
• Conducting HR Research – data collection, analysis, and interpretation
• Crafting an Employer Value Proposition (EVP)
• Designing the Employer Brand Strategy
• Implementing the Employer Branding Plan
• Engaging Current Employees in Brand Advocacy
• Measuring Employer Brand Success – metrics, KPIs, and analytics
• Leveraging Social Media – platforms, trends, and engagement tactics
• Navigating Legal & Ethical Considerations
• Case Studies & Best Practices in HR for Building a Strong Employer Brand

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotRegulatedAuthorized
ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN HR: BUILDING A STRONG EMPLOYER BRAND

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London School of International Business (LSIB)

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05 May 2025

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