Certificate in HR: Building a Strong Employer Brand
-- ViewingNowThe Certificate in HR: Building a Strong Employer Brand course is a critical program designed to equip learners with essential skills to create and maintain a compelling employer brand. In today's competitive job market, a strong employer brand is crucial for attracting and retaining top talent.
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โข Understanding Employer Branding – definitions, benefits, and best practices
โข Conducting HR Research – data collection, analysis, and interpretation
โข Crafting an Employer Value Proposition (EVP)
โข Designing the Employer Brand Strategy
โข Implementing the Employer Branding Plan
โข Engaging Current Employees in Brand Advocacy
โข Measuring Employer Brand Success – metrics, KPIs, and analytics
โข Leveraging Social Media – platforms, trends, and engagement tactics
โข Navigating Legal & Ethical Considerations
โข Case Studies & Best Practices in HR for Building a Strong Employer Brand
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