Global Certificate in B2B Sales: Next-Gen Techniques

Name: Global Certificate in B2B Sales: Next-Gen Techniques
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The Global Certificate in B2B Sales: Next-Gen Techniques is a comprehensive course designed to empower sales professionals with cutting-edge strategies and tools to excel in the modern business-to-business (B2B) sales landscape. This course highlights the growing importance of data-driven sales approaches, digital selling, and consultative selling techniques to drive revenue growth and customer success.

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AboutThisCourse

In an era where digital transformation is reshaping sales processes, there's an increasing demand for skilled sales professionals who can effectively leverage next-generation techniques to engage clients and close deals. This course equips learners with essential skills to navigate complex B2B sales cycles, build long-lasting relationships, and adapt to evolving customer needs. By earning this globally recognized certification, sales professionals demonstrate their commitment to honing their craft and staying updated on industry best practices, thereby enhancing their career advancement opportunities.

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CourseDetails

• Next-Generation B2B Sales Techniques: An overview of modern sales strategies and the importance of adapting to new trends in B2B sales.
• Leveraging Data Analytics in B2B Sales: Understanding how to use data analytics to identify sales opportunities, target potential customers, and measure performance.
• Social Selling and Influencer Marketing: Exploring the power of social media and influencer marketing for B2B sales and building relationships with potential customers.
• Account-Based Selling (ABS): Learning the principles of ABS and how to create targeted campaigns for high-value accounts.
• Sales Enablement Technologies: Discovering the latest sales enablement tools, including CRM systems, sales intelligence platforms, and automation software.
• Personalization in B2B Sales: Customizing the sales process and communication to meet the specific needs of each customer.
• Artificial Intelligence and Machine Learning in B2B Sales: Understanding how to use AI and machine learning to optimize the sales process, from lead generation to closing deals.
• Sales and Marketing Alignment: Aligning sales and marketing teams to create a seamless customer experience and improve revenue growth.
• Negotiating and Closing Techniques for B2B Sales: Mastering the art of negotiation and closing deals in complex B2B sales situations.

CareerPath

The B2B sales landscape is continuously evolving, and adapting to these changes can unlock new career opportunities. Our Global Certificate in B2B Sales: Next-Gen Techniques program is tailored to equip you with the skills required to excel in today's ever-changing sales environment. The above 3D pie chart displays the current market share distribution of different B2B sales roles in the United Kingdom. In the realm of B2B sales, Sales Development Representatives (SDRs) hold a significant 25% share. SDRs primarily focus on inbound and outbound lead generation, targeting potential clients to initiate the sales process. As a vital part of the sales team, SDRs play a crucial role in expanding the client base. Account Executives (AEs) rank second with a 30% share of the B2B sales landscape in the UK. AEs are responsible for managing and nurturing relationships with potential and existing clients, guiding them through the sales cycle. Securing deals and ensuring customer satisfaction are at the forefront of an AE's responsibilities. Sales Managers, with a 20% share, are accountable for overseeing sales teams, setting sales targets, and developing strategies to drive revenue growth. A Sales Manager's role is multifaceted, encompassing sales team leadership, performance analysis, and devising sales strategies. Sales Engineers (SEs) hold a 15% share in the B2B sales market. SEs specialize in bridging the gap between sales teams and technical aspects of products. By understanding the client's technical needs, SEs can effectively communicate the value proposition of solutions, leading to successful sales. Lastly, Sales Operations roles contribute to a 10% share in the B2B sales landscape. Sales Operations professionals ensure that sales teams operate efficiently by managing administrative tasks, creating sales reports, and optimizing sales processes. Their work enables sales teams to focus on sales activities, ultimately driving revenue growth. By understanding the roles and their market shares, you can better assess the opportunities and demands of the B2B sales industry. Our Global Certificate in B2B Sales: Next-Gen Techniques program can help you thrive in this competitive landscape by equipping you with the necessary skills and knowledge.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN B2B SALES: NEXT-GEN TECHNIQUES

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London School of International Business (LSIB)

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05 May 2025

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