Professional Certificate in Segmentation & Performance Marketing

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The Professional Certificate in Segmentation & Performance Marketing is a comprehensive course designed to provide learners with essential skills for career advancement in the rapidly evolving marketing industry. This course focuses on the importance of data-driven marketing strategies and equips learners with the skills to create effective segmentation and performance marketing campaigns.

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AboutThisCourse

In today's digital age, businesses rely heavily on performance marketing to drive revenue and growth. This course covers the latest techniques and tools used in performance marketing, including search engine marketing, social media advertising, and email marketing. Learners will also gain a deep understanding of customer segmentation, enabling them to target specific customer groups with personalized marketing messages. Upon completion of this course, learners will have a competitive edge in the job market, with the skills and knowledge to drive marketing success for any organization. This course is in high demand in the industry, with businesses seeking professionals who can create effective marketing campaigns and deliver measurable results.

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CourseDetails

• Unit 1: Introduction to Segmentation & Performance Marketing
• Unit 2: Understanding Target Audiences & Market Segmentation
• Unit 3: Data Analysis for Effective Segmentation
• Unit 4: Performance Marketing Fundamentals
• Unit 5: Key Performance Indicators (KPIs) in Performance Marketing
• Unit 6: Multi-Channel Attribution & Campaign Tracking
• Unit 7: SEO, SEM, & Content Marketing Segmentation
• Unit 8: Email Marketing Segmentation Strategies
• Unit 9: Social Media Advertising Segmentation
• Unit 10: Advanced Segmentation Techniques & Trends

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN SEGMENTATION & PERFORMANCE MARKETING
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London School of International Business (LSIB)
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05 May 2025
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