Advanced Certificate in Building High-Performing Email Teams

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The Advanced Certificate in Building High-Performing Email Teams is a comprehensive course designed to empower professionals in leveraging email communication for business growth. This certification focuses on the importance of effective email team collaboration, streamlined workflows, and data-driven strategies.

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AboutThisCourse

In today's digital age, email remains a crucial communication channel, with over 306 billion emails sent and received daily. Hence, there is a high industry demand for experts who can build and manage high-performing email teams that drive results. This certificate course equips learners with essential skills in email team leadership, communication, project management, and analytics, fostering career advancement opportunities. By mastering these skills, professionals can significantly improve email marketing performance, team productivity, and overall business success.

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CourseDetails

• Email Team Strategy & Planning: Developing a comprehensive strategy and plan for building high-performing email teams, including goal-setting, resource allocation, and project management.
• Email Team Composition & Roles: Identifying the key roles and responsibilities within an email team, and understanding how to build a diverse and inclusive team that can effectively meet business needs.
• Email Team Leadership & Management: Developing the leadership and management skills necessary to effectively lead and manage an email team, including communication, motivation, and performance management.
• Email Team Collaboration & Communication: Fostering collaboration and effective communication within an email team, including best practices for virtual teamwork, cross-functional collaboration, and stakeholder management.
• Email Team Tools & Technology: Understanding the latest tools and technology used in email marketing, including email service providers (ESPs), marketing automation platforms, and data analytics tools.
• Email Team Metrics & Analytics: Measuring and analyzing the performance of email marketing campaigns, including key performance indicators (KPIs), attribution modeling, and data-driven decision making.
• Email Team Innovation & Creativity: Cultivating a culture of innovation and creativity within an email team, including techniques for brainstorming, ideation, and prototyping.
• Email Team Ethics & Compliance: Ensuring that email marketing campaigns comply with all relevant laws and regulations, including CAN-SPAM, GDPR, and CASL.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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ADVANCED CERTIFICATE IN BUILDING HIGH-PERFORMING EMAIL TEAMS
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London School of International Business (LSIB)
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05 May 2025
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