Certificate in Ad Campaign Tracking: Core Concepts

Name: Certificate in Ad Campaign Tracking: Core Concepts
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The Certificate in Ad Campaign Tracking: Core Concepts is a comprehensive course designed to enhance your digital marketing skills. This program focuses on the crucial aspect of ad campaign tracking, providing you with the knowledge to measure and optimize advertising performance.

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AboutThisCourse

With the ever-increasing demand for data-driven marketing, this course is essential for anyone seeking career advancement in the industry. The course covers essential tools and techniques such as Google Analytics, UTM parameters, and conversion tracking. Learners will gain hands-on experience in setting up and managing ad campaigns, interpreting campaign data, and making data-driven decisions. These skills are highly sought after by employers, making this course a valuable investment in your career. Upon completion, learners will be equipped with the skills to effectively track and optimize ad campaigns, leading to improved marketing ROI and career growth. Stand out in the competitive digital marketing landscape with the Certificate in Ad Campaign Tracking: Core Concepts.

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CourseDetails

• Ad Campaign Tracking
• Understanding Key Performance Indicators (KPIs)
• Implementing UTM Parameters for Ad Campaigns
• Google Analytics for Ad Campaign Tracking
• Conversion Tracking Basics
• Setting Up Goals in Google Analytics
• Analyzing Ad Campaign Performance Data
• Optimizing Ad Campaigns with Tracking Data
• Cross-Device Tracking and Multi-Channel Funnels
• Introduction to Tag Management Systems

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN AD CAMPAIGN TRACKING: CORE CONCEPTS

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London School of International Business (LSIB)

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05 May 2025

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