Executive Development Programme in IP & SEM for C-Suite

Name: Executive Development Programme in IP & SEM for C-Suite
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The Executive Development Programme in IP & SEM for C-Suite is a certificate course designed to provide top-level executives with critical skills in Intellectual Property (IP) and Search Engine Marketing (SEM). In our digitally-driven economy, understanding IP and SEM has become essential for strategic decision-making and business growth.

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AboutThisCourse

This programme addresses the increasing industry demand for leaders who can protect their company's IP assets and maximize online visibility. Through a comprehensive curriculum, learners will gain a deep understanding of IP creation, protection, and commercialization, as well as advanced SEM strategies to drive traffic, generate leads, and increase revenue. Equipped with these essential skills, learners will be better positioned to lead their organizations in a rapidly changing business environment, making this course an excellent investment in career advancement and long-term success.

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CourseDetails

• Intellectual Property (IP) Fundamentals
• SEM for Competitive Advantage
• Understanding Patent Strategy for Executives
• Trademarks, Copyrights, and Trade Secrets for C-Suite
• IP Valuation and Monetization
• SEM Analytics and Metrics for Business Leaders
• Legal Aspects of IP & SEM
• Global IP & SEM Best Practices
• Aligning IP & SEM Strategy with Business Goals

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN IP & SEM FOR C-SUITE

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London School of International Business (LSIB)

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05 May 2025

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