Masterclass Certificate in IP & SEM Strategy

Name: Masterclass Certificate in IP & SEM Strategy
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The Masterclass Certificate in IP & SEM Strategy course is a comprehensive program that empowers learners with essential skills in Intellectual Property (IP) and Search Engine Marketing (SEM). This course is critical for professionals navigating the complex world of digital marketing, where protecting intellectual property and optimizing search engine visibility are paramount.

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AboutThisCourse

In an era where IP infringement can lead to significant financial and reputational losses, this course provides learners with the knowledge to identify, protect, and enforce their intellectual property rights. Simultaneously, mastering SEM strategies is vital for businesses to reach their target audience and drive revenue growth. Upon completion, learners will be equipped with the skills to develop and implement robust IP and SEM strategies, providing a significant advantage in their careers. With the increasing industry demand for professionals with these skills, this course is an excellent investment for those looking to advance in digital marketing, legal, or business fields.

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CourseDetails

• Intellectual Property (IP) Overview
• Types of Intellectual Property: Patents, Trademarks, Copyrights, and Trade Secrets
• Conducting IP Searches and Due Diligence
• IP Protection Strategies for SEM
• SEM Fundamentals for IP Professionals
• Keyword Selection and Analysis in IP-based SEM
• Creating and Optimizing SEM Campaigns for IP Protection
• Measuring SEM Performance and ROI for IP Assets
• Case Studies: Successful IP & SEM Strategies
• Ethical Considerations in IP & SEM Strategy

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN IP & SEM STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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