Executive Development Programme in The Classifieds Sales Playbook for Leaders

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Executive Development Programme in The Classifieds Sales Playbook for Leaders: This certificate course is designed to meet the growing industry demand for leaders who can drive sales and revenue growth in the classifieds industry. The course emphasizes the importance of understanding customer needs, building effective sales strategies, and leading high-performing sales teams.

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Through a combination of interactive lectures, case studies, and practical exercises, learners will develop essential skills in sales leadership, customer engagement, and digital transformation. By completing this course, learners will be equipped with the knowledge and tools necessary to excel in sales leadership roles and advance their careers in the competitive classifieds industry.

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โ€ข Sales Fundamentals for Leaders: Understanding the basics of sales, including key terms, concepts, and best practices.
โ€ข The Classifieds Sales Process: A deep dive into the sales process specific to classifieds, including prospecting, lead generation, and closing.
โ€ข The Power of Data in Classifieds Sales: How to use data to drive sales results, including tracking key metrics and using data to inform sales strategies.
โ€ข Building and Leading a High-Performing Classifieds Sales Team: Best practices for building and managing a sales team, including hiring, training, and motivating sales reps.
โ€ข Classifieds Sales Strategies for a Digital World: Understanding the unique challenges and opportunities of selling classifieds in a digital age, and how to adapt your sales strategies accordingly.
โ€ข Advanced Sales Techniques for Classifieds Leaders: Exploring advanced sales techniques, such as consultative selling, solution selling, and account-based selling.
โ€ข Sales Forecasting and Budgeting for Classifieds Leaders: How to forecast and budget for sales, including setting sales targets, managing expenses, and tracking progress.
โ€ข Sales Enablement and Technology for Classifieds Leaders: Understanding how to use technology and sales enablement tools to improve sales results, including CRM systems, marketing automation, and sales intelligence tools.

Note: The above list is not an exhaustive one and the actual content of the Executive Development Programme may vary based on the specific needs and goals of the organization and its leaders.

่Œไธš้“่ทฏ

The **Executive Development Programme** is designed to prepare and empower aspiring sales leaders to excel in the ever-evolving UK job market. This section highlights the latest job market trends, salary ranges, and skill demand for the following roles: 1. **Sales Manager**: With a `25%` share of the market, Sales Managers are the most prevalent executive sales roles. They lead sales teams and develop growth strategies for their organizations. 2. **Business Development Manager**: Accounting for `30%` of the market, Business Development Managers focus on expanding the company's client base, resulting in a high demand for their skills. 3. **Account Manager**: `20%` of the market consists of Account Managers, who oversee relationships with existing clients and ensure customer satisfaction. 4. **Key Account Manager**: Holding `15%` of the market, Key Account Managers handle high-value clients, requiring a unique set of skills and expertise. 5. **Sales Director**: With a `10%` share, Sales Directors design and implement sales strategies, guiding their organization's overall sales efforts. Equipped with this knowledge, sales leaders can optimize their career development and contribute to the success of their organizations.

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EXECUTIVE DEVELOPMENT PROGRAMME IN THE CLASSIFIEDS SALES PLAYBOOK FOR LEADERS
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London School of International Business (LSIB)
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05 May 2025
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