Certificate Lean Startup: Market Analysis and Customer Journey Mapping
-- viewing nowThe Certificate Lean Startup: Market Analysis and Customer Journey Mapping course is essential for professionals aiming to gain a competitive edge in today's fast-paced business environment. This course focuses on teaching learners how to analyze markets effectively and map customer journeys, enabling them to develop successful products and services that meet customer needs.
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Course Details
• Unit 1: Introduction to Lean Startup & Market Analysis
• Unit 2: Customer Segmentation & Target Market Identification
• Unit 3: Secondary Research: Market Trends, Competitors & Industry Analysis
• Unit 4: Primary Research: Surveys, Interviews & Focus Groups
• Unit 5: Data Analysis: Interpreting Research Findings
• Unit 6: Customer Journey Mapping: Understanding Customer Experience
• Unit 7: Touchpoints, Pain Points & Opportunities in Customer Journey
• Unit 8: Visualizing Customer Journey Maps: Tools & Techniques
• Unit 9: Leveraging Customer Journey Maps for Product & Service Innovation
• Unit 10: Integrating Market Analysis & Customer Journey Mapping in Lean Startup
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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