Certificate Lean Startup: Market Analysis and Customer Journey Mapping
-- ViewingNowThe Certificate Lean Startup: Market Analysis and Customer Journey Mapping course is essential for professionals aiming to gain a competitive edge in today's fast-paced business environment. This course focuses on teaching learners how to analyze markets effectively and map customer journeys, enabling them to develop successful products and services that meet customer needs.
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⢠Unit 1: Introduction to Lean Startup & Market Analysis
⢠Unit 2: Customer Segmentation & Target Market Identification
⢠Unit 3: Secondary Research: Market Trends, Competitors & Industry Analysis
⢠Unit 4: Primary Research: Surveys, Interviews & Focus Groups
⢠Unit 5: Data Analysis: Interpreting Research Findings
⢠Unit 6: Customer Journey Mapping: Understanding Customer Experience
⢠Unit 7: Touchpoints, Pain Points & Opportunities in Customer Journey
⢠Unit 8: Visualizing Customer Journey Maps: Tools & Techniques
⢠Unit 9: Leveraging Customer Journey Maps for Product & Service Innovation
⢠Unit 10: Integrating Market Analysis & Customer Journey Mapping in Lean Startup
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