Advanced Certificate Content Marketing: Strategic Content Planning
-- viewing nowThe Advanced Certificate in Content Marketing: Strategic Content Planning is a comprehensive course designed to empower learners with essential skills for career advancement in the content marketing industry. This certificate program focuses on strategic content planning, a critical aspect of successful content marketing initiatives.
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Course Details
• Unit 1: Introduction to Content Marketing & Strategic Content Planning
• Unit 2: Understanding the Buyer Persona & Customer Journey
• Unit 3: Content Audit, Research & Competitive Analysis
• Unit 4: Setting Content Marketing Goals & KPIs
• Unit 5: Content Creation & Curation Techniques
• Unit 6: Channel Strategy: Selecting the Right Platforms
• Unit 7: Content Calendar & Workflow Management
• Unit 8: SEO for Content Marketing Success
• Unit 9: Metrics, Analytics & Performance Evaluation
• Unit 10: Advanced Content Promotion & Distribution Techniques
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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