Certificate in Marketplace Performance Marketing

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The Certificate in Marketplace Performance Marketing is a comprehensive course designed to equip learners with essential skills for career advancement in the dynamic world of digital marketing. This program focuses on performance marketing, a data-driven approach that prioritizes measurable results and optimizes return on investment.

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About this course

In today's digital age, businesses increasingly rely on marketplaces like Amazon, eBay, and Walmart to reach customers and drive sales. As a result, there is a growing demand for professionals with specialized knowledge in marketplace performance marketing. This course provides learners with hands-on experience in creating and managing effective marketing campaigns on these platforms. By completing this course, learners will gain a deep understanding of marketplace performance marketing strategies, tools, and best practices. They will develop skills in keyword research, product listing optimization, advertising campaign management, and analytics. These skills are highly valued by employers and can lead to exciting career opportunities in digital marketing, e-commerce, and beyond.

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Course Details

Introduction to Performance Marketing: Understanding the basics, key terms, and the landscape of performance marketing.
Marketplace Advertising Fundamentals: Learning the essentials of advertising on popular marketplaces like Amazon, Walmart, and eBay.
Marketplace SEO Strategies: Optimizing product listings for improved visibility and search rankings on marketplaces.
Data Analysis for Marketplace Success: Interpreting and leveraging data to make informed decisions and optimize performance.
Sponsored Products & Brands Campaigns: Creating and managing effective sponsored product and brand campaigns on marketplaces.
Retargeting & Remarketing Techniques: Strategies for recapturing the attention of potential customers and increasing conversion rates.
Influencer Marketing on Marketplaces: Harnessing the power of influencers to boost brand awareness and sales on marketplaces.
Automation Tools for Marketplace Performance: Utilizing automation tools to streamline processes and improve efficiency.
Scaling & Expansion Strategies: Techniques for scaling performance and expanding to new marketplaces and product categories.

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
CERTIFICATE IN MARKETPLACE PERFORMANCE MARKETING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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