Certificate in Marketplace Performance Marketing
-- ViewingNowThe Certificate in Marketplace Performance Marketing is a comprehensive course designed to equip learners with essential skills for career advancement in the dynamic world of digital marketing. This program focuses on performance marketing, a data-driven approach that prioritizes measurable results and optimizes return on investment.
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โข Introduction to Performance Marketing: Understanding the basics, key terms, and the landscape of performance marketing.
โข Marketplace Advertising Fundamentals: Learning the essentials of advertising on popular marketplaces like Amazon, Walmart, and eBay.
โข Marketplace SEO Strategies: Optimizing product listings for improved visibility and search rankings on marketplaces.
โข Data Analysis for Marketplace Success: Interpreting and leveraging data to make informed decisions and optimize performance.
โข Sponsored Products & Brands Campaigns: Creating and managing effective sponsored product and brand campaigns on marketplaces.
โข Retargeting & Remarketing Techniques: Strategies for recapturing the attention of potential customers and increasing conversion rates.
โข Influencer Marketing on Marketplaces: Harnessing the power of influencers to boost brand awareness and sales on marketplaces.
โข Automation Tools for Marketplace Performance: Utilizing automation tools to streamline processes and improve efficiency.
โข Scaling & Expansion Strategies: Techniques for scaling performance and expanding to new marketplaces and product categories.
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