Certificate in Marketplace Performance Marketing

Name: Certificate in Marketplace Performance Marketing
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The Certificate in Marketplace Performance Marketing is a comprehensive course designed to equip learners with essential skills for career advancement in the dynamic world of digital marketing. This program focuses on performance marketing, a data-driven approach that prioritizes measurable results and optimizes return on investment.

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AboutThisCourse

In today's digital age, businesses increasingly rely on marketplaces like Amazon, eBay, and Walmart to reach customers and drive sales. As a result, there is a growing demand for professionals with specialized knowledge in marketplace performance marketing. This course provides learners with hands-on experience in creating and managing effective marketing campaigns on these platforms. By completing this course, learners will gain a deep understanding of marketplace performance marketing strategies, tools, and best practices. They will develop skills in keyword research, product listing optimization, advertising campaign management, and analytics. These skills are highly valued by employers and can lead to exciting career opportunities in digital marketing, e-commerce, and beyond.

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CourseDetails

• Introduction to Performance Marketing: Understanding the basics, key terms, and the landscape of performance marketing.
• Marketplace Advertising Fundamentals: Learning the essentials of advertising on popular marketplaces like Amazon, Walmart, and eBay.
• Marketplace SEO Strategies: Optimizing product listings for improved visibility and search rankings on marketplaces.
• Data Analysis for Marketplace Success: Interpreting and leveraging data to make informed decisions and optimize performance.
• Sponsored Products & Brands Campaigns: Creating and managing effective sponsored product and brand campaigns on marketplaces.
• Retargeting & Remarketing Techniques: Strategies for recapturing the attention of potential customers and increasing conversion rates.
• Influencer Marketing on Marketplaces: Harnessing the power of influencers to boost brand awareness and sales on marketplaces.
• Automation Tools for Marketplace Performance: Utilizing automation tools to streamline processes and improve efficiency.
• Scaling & Expansion Strategies: Techniques for scaling performance and expanding to new marketplaces and product categories.

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN MARKETPLACE PERFORMANCE MARKETING

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London School of International Business (LSIB)

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05 May 2025

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