Global Certificate in LinkedIn Ads: Advanced Techniques
-- viendo ahoraThe Global Certificate in LinkedIn Ads: Advanced Techniques is a comprehensive course designed for professionals seeking to master LinkedIn advertising for career advancement or business growth. This certification highlights the importance of LinkedIn as a powerful B2B marketing platform, with over 722 million users and unique features for targeting business decision-makers.
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Detalles del Curso
• <strong>Advanced LinkedIn Ad Targeting</strong>: Learn to utilize LinkedIn's sophisticated targeting options, including audience expansion and matched audiences, to optimize ad campaigns.
• <strong>LinkedIn Ad Formats: Going Beyond Text</strong>: Explore the use of LinkedIn's rich media ad formats, such as sponsored content, sponsored InMail, and carousel ads, to capture user attention.
• <strong>LinkedIn Lead Gen Forms</strong>: Discover how to create and optimize LinkedIn Lead Gen Forms to streamline the lead capture process and drive conversions.
• <strong>LinkedIn Account-Based Marketing (ABM)</strong>: Understand how to implement ABM strategies on LinkedIn, including creating targeted account lists, personalized content, and advanced reporting.
• <strong>Advanced LinkedIn Ad Metrics & Reporting</strong>: Master LinkedIn's advanced ad metrics and reporting features to analyze campaign performance, optimize bids and budgets, and track conversions.
• <strong>LinkedIn Ad Retargeting</strong>: Learn to use LinkedIn's Website Retargeting feature to re-engage users who have previously interacted with your brand.
• <strong>LinkedIn Video Advertising</strong>: Explore the best practices for creating and promoting LinkedIn video ads to increase engagement and drive conversions.
• <strong>LinkedIn Audience Network</strong>: Understand how to extend your reach beyond LinkedIn with the LinkedIn Audience Network, and learn how to optimize your campaigns for this feature.
• <strong>LinkedIn Ad Testing & Optimization</strong>: Learn how to A/B test your LinkedIn ads, analyze
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
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Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
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