Advanced Certificate in Marketing Strategy Development: Strategic Planning

-- viendo ahora

The Advanced Certificate in Marketing Strategy Development: Strategic Planning is a comprehensive course designed to equip learners with essential skills for career advancement in the marketing industry. This certificate program emphasizes the importance of strategic planning in marketing, covering topics such as market research, competitive analysis, segmentation, targeting, positioning, and go-to-market strategies.

5,0
Based on 6.835 reviews

6.982+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

Acerca de este curso

In today's rapidly changing business landscape, the ability to develop and implement effective marketing strategies is more critical than ever. This course provides learners with the tools and techniques needed to analyze market trends, understand customer needs, and create marketing plans that drive business growth. By completing this program, learners will demonstrate a deep understanding of marketing strategy development, positioning themselves as valuable assets in their organizations. With a strong focus on practical application, this course prepares learners to excel in their careers, providing them with a competitive edge in the job market.

HundredPercentOnline

LearnFromAnywhere

ShareableCertificate

AddToLinkedIn

TwoMonthsToComplete

AtTwoThreeHoursAWeek

StartAnytime

Sin período de espera

Detalles del Curso

• Strategic Marketing Foundation: Understanding the basics of marketing strategy, market research, and situational analysis.
• Market Segmentation & Targeting: Identifying and targeting specific customer groups, including demographics, firmographics, psychographics, and behavioral characteristics.
• Positioning & Differentiation: Developing a unique selling proposition, creating brand awareness, and establishing a competitive advantage.
• Product & Service Strategy: Designing and managing the product/service lifecycle, product development, and product portfolio management.
• Pricing Strategy: Pricing models, value-based pricing, pricing psychology, and dynamic pricing.
• Distribution Strategy: Channels, supply chain management, and distribution network design.
• Promotion Strategy: Communication channels, content marketing, advertising, PR, and social media.
• Performance Metrics & Evaluation: Tracking and measuring marketing success through KPIs, ROI, and balanced scorecards.
• Integrated Marketing Strategy: Aligning all marketing functions and tactics to support overall business objectives and strategies.

Trayectoria Profesional

The Advanced Certificate in Marketing Strategy Development: Strategic Planning program prepares professionals for in-demand roles in the UK's marketing landscape. The 3D pie chart below showcases the percentage distribution of key marketing roles, offering a glimpse into the dynamic job market trends. As a marketing strategy development expert, understanding these trends is crucial for making informed decisions when choosing a specialization or upskilling in your marketing career. The following roles are highlighted in the chart: 1. **Digital Marketing Specialist** (35%): These professionals create and manage digital marketing campaigns across various platforms, ensuring brand consistency and optimal reach. 2. **Content Marketing Manager** (25%): Content Marketing Managers plan, create, and distribute valuable content to engage and retain a target audience, driving profitable customer action. 3. **SEO Specialist** (20%): SEO Specialists optimize websites and their content to improve search engine rankings, increase organic traffic, and enhance user experience. 4. **Social Media Manager** (15%): Social Media Managers develop and implement social media strategies to build brand awareness, engage with followers, and foster positive relationships. 5. **Marketing Analytics Manager** (5%): Marketing Analytics Managers leverage data-driven insights to measure marketing effectiveness, optimize campaigns, and inform strategic decisions. These roles represent the ever-evolving marketing strategy development landscape, each with its unique set of challenges and opportunities. By staying informed about job market trends and investing in relevant skills, professionals can effectively navigate their marketing careers and drive success in their organizations.

Requisitos de Entrada

  • Comprensión básica de la materia
  • Competencia en idioma inglés
  • Acceso a computadora e internet
  • Habilidades básicas de computadora
  • Dedicación para completar el curso

No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.

Estado del Curso

Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:

  • No acreditado por un organismo reconocido
  • No regulado por una institución autorizada
  • Complementario a las calificaciones formales

Recibirás un certificado de finalización al completar exitosamente el curso.

Por qué la gente nos elige para su carrera

Cargando reseñas...

Preguntas Frecuentes

¿Qué hace que este curso sea único en comparación con otros?

▼

¿Cuánto tiempo toma completar el curso?

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

¿Cuándo puedo comenzar el curso?

▼

¿Cuál es el formato del curso y el enfoque de aprendizaje?

▼

Tarifa del curso

MÁS POPULAR
Vía Rápida: GBP £140
Completa en 1 mes
Ruta de Aprendizaje Acelerada
  • 3-4 horas por semana
  • Entrega temprana del certificado
  • Inscripción abierta - comienza cuando quieras
Start Now
Modo Estándar: GBP £90
Completa en 2 meses
Ritmo de Aprendizaje Flexible
  • 2-3 horas por semana
  • Entrega regular del certificado
  • Inscripción abierta - comienza cuando quieras
Start Now
Lo que está incluido en ambos planes:
  • Acceso completo al curso
  • Certificado digital
  • Materiales del curso
Precio Todo Incluido • Sin tarifas ocultas o costos adicionales

Obtener información del curso

Te enviaremos información detallada del curso

Pagar como empresa

Solicita una factura para que tu empresa pague este curso.

Pagar por Factura

Obtener un certificado de carrera

Fondo del Certificado de Muestra
ADVANCED CERTIFICATE IN MARKETING STRATEGY DEVELOPMENT: STRATEGIC PLANNING
se otorga a
Nombre del Aprendiz
quien ha completado un programa en
London School of International Business (LSIB)
Otorgado el
05 May 2025
ID de Blockchain: s-1-a-2-m-3-p-4-l-5-e
Agrega esta credencial a tu perfil de LinkedIn, currículum o CV. Compártela en redes sociales y en tu revisión de desempeño.
SSB Logo

4.8
Nueva Inscripción
→ Ver Curso