Advanced Certificate in YouTube Ad Campaign Measurement
-- ViewingNowThe Advanced Certificate in YouTube Ad Campaign Measurement is a comprehensive course designed to provide learners with the essential skills needed to excel in digital marketing. This course focuses on the importance of measuring and optimizing YouTube ad campaigns to maximize return on investment (ROI).
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โข Unit 1: Introduction to YouTube Ad Campaign Measurement
โข Unit 2: Setting up a YouTube Ad Campaign
โข Unit 3: Understanding Key Performance Indicators (KPIs) for YouTube Ad Campaigns
โข Unit 4: Utilizing Google Analytics for YouTube Ad Campaign Measurement
โข Unit 5: Analyzing Video Views, Engagement, and Click-Through Rates
โข Unit 6: Measuring Audience Demographics and Interests
โข Unit 7: Tracking Conversions and Sales Generated by YouTube Ad Campaigns
โข Unit 8: Advanced Techniques for Segmenting and Filtering Measurement Data
โข Unit 9: A/B Testing and Optimizing YouTube Ad Campaigns
โข Unit 10: Leveraging Insights for Future Campaigns and Business Decisions
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