Advanced Certificate in YouTube Ad Campaign Measurement
-- ViewingNowThe Advanced Certificate in YouTube Ad Campaign Measurement is a comprehensive course designed to provide learners with the essential skills needed to excel in digital marketing. This course focuses on the importance of measuring and optimizing YouTube ad campaigns to maximize return on investment (ROI).
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⢠Unit 1: Introduction to YouTube Ad Campaign Measurement
⢠Unit 2: Setting up a YouTube Ad Campaign
⢠Unit 3: Understanding Key Performance Indicators (KPIs) for YouTube Ad Campaigns
⢠Unit 4: Utilizing Google Analytics for YouTube Ad Campaign Measurement
⢠Unit 5: Analyzing Video Views, Engagement, and Click-Through Rates
⢠Unit 6: Measuring Audience Demographics and Interests
⢠Unit 7: Tracking Conversions and Sales Generated by YouTube Ad Campaigns
⢠Unit 8: Advanced Techniques for Segmenting and Filtering Measurement Data
⢠Unit 9: A/B Testing and Optimizing YouTube Ad Campaigns
⢠Unit 10: Leveraging Insights for Future Campaigns and Business Decisions
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