Global Certificate in Mobile User Acquisition: Growth Tactics
-- ViewingNowThe Global Certificate in Mobile User Acquisition: Growth Tactics is a comprehensive course designed to meet the skyrocketing industry demand for experts in mobile user acquisition. This certificate program equips learners with essential skills for career advancement in today's fast-paced digital landscape.
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โข User Acquisition Metrics: Understanding KPIs such as Cost Per Install (CPI), Cost Per Action (CPA), and Customer Acquisition Cost (CAC)
โข Mobile Advertising Fundamentals: Learning about various ad formats, networks, and strategies
โข App Store Optimization (ASO): Techniques to improve app visibility, conversion rates, and organic user acquisition
โข In-app Engagement & Retention Strategies: Implementing tactics to increase user engagement, reduce churn, and maximize LTV
โข Mobile Attribution & Tracking: Identifying and measuring user acquisition sources, touchpoints, and conversion events
โข Influencer Marketing for Mobile: Partnering with influencers to drive app downloads and awareness
โข Social Media Advertising: Leveraging social platforms to reach and convert users
โข Search Advertising: Utilizing search engines to target high-intent mobile users
โข Mobile Programmatic Advertising: Automating ad buying to optimize for efficiency and scale
โข Global User Acquisition Strategies: Adapting user acquisition tactics for different regions and markets
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