Certificate in Digital Promotion Measurement
-- ViewingNowThe Certificate in Digital Promotion Measurement is a comprehensive course designed to empower learners with the essential skills to measure and optimize digital promotion campaigns. In today's digital age, understanding how to measure the effectiveness of digital promotion campaigns is crucial for businesses to succeed.
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โข Unit 1: Introduction to Digital Promotion Measurement
โข Unit 2: Key Performance Indicators (KPIs) in Digital Promotion
โข Unit 3: Web Analytics Tools and Techniques
โข Unit 4: Social Media Analytics
โข Unit 5: Email Marketing Metrics
โข Unit 6: Search Engine Optimization (SEO) Metrics
โข Unit 7: Pay-Per-Click (PPC) Advertising Metrics
โข Unit 8: Digital Promotion Attribution Models
โข Unit 9: Data Visualization and Reporting in Digital Promotion
โข Unit 10: Case Studies in Digital Promotion Measurement
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