Professional Certificate in School Video Marketing Playbook
-- ViewingNowThe Professional Certificate in School Video Marketing Playbook is a comprehensive course designed to meet the growing demand for digital marketing in the education sector. This certificate course emphasizes the importance of video marketing in schools, providing a strategic and creative approach to engage with the modern school community.
2,544+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Video Production Basics • Understanding the fundamentals of video production, including equipment, lighting, sound, and editing.
โข Target Audience • Identifying and understanding the school's target audience, including parents, students, and community members.
โข Video Marketing Strategy • Developing a comprehensive video marketing strategy that aligns with the school's overall marketing goals.
โข Social Media Video Optimization • Optimizing videos for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
โข Video SEO • Implementing video search engine optimization (SEO) best practices to improve visibility and search rankings.
โข Video Analytics • Measuring and analyzing video performance using analytics tools and metrics.
โข Video Content Planning • Planning and creating engaging video content that resonates with the target audience.
โข Video Distribution • Distributing videos through various channels, including social media, email, and the school's website.
โข Video Budgeting • Creating and managing a video marketing budget that maximizes ROI.
โข Video Accessibility • Ensuring videos are accessible to all users, including those with disabilities.
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