Certificate in Ad Fraud Prevention for Publishers & Advertisers

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The Certificate in Ad Fraud Prevention for Publishers & Advertisers course is a comprehensive program designed to tackle the growing issue of ad fraud in the digital advertising industry. This course highlights the importance of ad fraud prevention, its impact on business revenue, and brand reputation.

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AboutThisCourse

In today's digital world, the demand for skilled professionals capable of detecting and preventing ad fraud is at an all-time high. This course equips learners with essential skills to identify and combat ad fraud, ensuring the integrity of advertising campaigns and maximizing return on investment. By enrolling in this course, learners will gain hands-on experience with various ad fraud detection tools and techniques, making them highly sought after in the industry. This certification will not only enhance their career prospects but also contribute to creating a more transparent and trustworthy digital advertising ecosystem.

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CourseDetails

โ€ข Understanding Ad Fraud: Introduction
โ€ข Types of Ad Fraud: Bots, Click Farms, and Fraudulent Publishers
โ€ข Ad Fraud Detection Techniques: Rules-Based and Machine Learning Methods
โ€ข Ad Fraud Prevention Strategies for Publishers: Traffic Quality, Content Integrity, and Transparency
โ€ข Ad Fraud Prevention Strategies for Advertisers: Campaign Management, Targeting, and Verification Tools
โ€ข Measuring and Analyzing Ad Fraud: Key Metrics and Reporting
โ€ข Industry Initiatives and Regulations: Trustworthy Accountability Group (TAG) and Digital Advertising Alliance (DAA)
โ€ข Emerging Trends and Future of Ad Fraud Prevention: Artificial Intelligence, Blockchain, and Real-Time Monitoring
โ€ข Case Studies: Real-World Examples of Ad Fraud Prevention Successes and Failures

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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CERTIFICATE IN AD FRAUD PREVENTION FOR PUBLISHERS & ADVERTISERS
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London School of International Business (LSIB)
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05 May 2025
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