Certificate in UK E-commerce: Customer Relationship Management (CRM)

Name: Certificate in UK E-commerce: Customer Relationship Management (CRM)
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The Certificate in UK E-commerce: Customer Relationship Management (CRM) is a comprehensive course designed to equip learners with essential skills for career advancement in the UK e-commerce industry. This course emphasizes the importance of CRM in building strong customer relationships, driving sales, and enhancing customer satisfaction.

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AboutThisCourse

In today's digital age, CRM has become a critical component of e-commerce strategy, and there is a high demand for professionals who possess a deep understanding of CRM principles and best practices. This course covers various aspects of CRM, including data analysis, customer segmentation, personalization, and automation, providing learners with a solid foundation in CRM strategy and implementation. By completing this course, learners will gain a competitive edge in the job market and be well-positioned to pursue exciting career opportunities in e-commerce, marketing, sales, and customer service. With a focus on practical skills and real-world examples, this course is an excellent investment in your professional development and a valuable asset for any e-commerce professional looking to advance their career.

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CourseDetails

• Understanding CRM
• Importance of CRM in E-commerce
• Types of CRM Systems
• Features and Benefits of CRM Software
• Implementing CRM in UK E-commerce
• CRM Data Management and Security
• CRM Personalisation and Automation
• CRM Analytics and Reporting
• CRM Integration with E-commerce Platforms
• Best Practices for CRM in UK E-commerce

CareerPath

The **Certificate in UK E-commerce: Customer Relationship Management (CRM)** program prepares professionals for the growing UK e-commerce job market and equips them with in-demand CRM skills. This section features a 3D pie chart that highlights the demand for these essential CRM skills. 1. **Data Analysis:** With 32% of job openings requiring data analysis skills, CRM specialists need to understand and interpret big data to optimize customer engagement and satisfaction. 2. **Customer Service:** A key aspect of CRM is providing excellent customer service, which is reflected in 24% of job openings demanding these skills. 3. **CRM Software (e.g. Salesforce):** E-commerce companies use various CRM platforms, and 20% of job openings require proficiency in these tools. 4. **Marketing Automation:** CRM professionals must master marketing automation to streamline their campaigns and reach the right audience. This skill is demanded in 14% of job openings. 5. **Social Media & Content Creation:** Social media presence and content marketing are essential for e-commerce businesses, and 10% of job openings require these skills for effective customer relationship management.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN UK E-COMMERCE: CUSTOMER RELATIONSHIP MANAGEMENT (CRM)

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London School of International Business (LSIB)

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05 May 2025

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