Executive Development Programme in Social Media & Society
-- ViewingNowThe Executive Development Programme in Social Media & Society is a certificate course designed to meet the growing industry demand for professionals with a deep understanding of social media's impact on business and society. This programme emphasizes the importance of social media in today's digital landscape, providing learners with essential skills and knowledge for career advancement.
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AboutThisCourse
Learners will explore the latest trends and best practices in social media strategy, analytics, and engagement, as well as examine the ethical and social implications of social media use. With a focus on practical application, this programme equips learners to develop and implement effective social media campaigns that drive business results and build brand awareness.
In an age where social media plays a critical role in shaping public opinion and driving consumer behavior, this programme is essential for professionals seeking to stay ahead of the curve and advance their careers in this fast-paced and dynamic field.
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CourseDetails
• Social Media Landscape
• Digital Citizenship and Online Ethics
• Social Media Strategy for Business
• Content Creation and Curation for Social Media
• Social Media Analytics and Metrics
• Social Media Advertising and Promotion
• Social Media Crisis Management
• Social Media Tools and Platforms
• Integrating Social Media with Overall Business Strategy
• Future Trends in Social Media and Society
CareerPath
A Social Media Manager is responsible for creating, implementing, and managing the social media strategy for a brand or organization. This role requires a deep understanding of various social media platforms, content creation, and analytics. 2. **Digital Marketing Specialist (30%)**
Digital Marketing Specialists are tasked with planning, executing, and optimizing digital marketing campaigns to reach and engage the target audience. This role requires proficiency in search engine optimization (SEO), search engine marketing (SEM), email marketing, and content marketing. 3. **Content Strategist (20%)**
A Content Strategist is responsible for planning, developing, and managing content for various channels. This role requires exceptional writing skills, a deep understanding of audience preferences, and the ability to measure and analyze content performance. 4. **SEO Specialist (15%)**
SEO Specialists focus on optimizing websites to improve search engine rankings and drive organic traffic. This role requires a solid understanding of search engine algorithms, on-page and off-page optimization techniques, and keyword research. These statistics demonstrate the growing demand for professionals skilled in social media and digital marketing. By participating in the Executive Development Programme in Social Media & Society, you'll be well-prepared to excel in these exciting and rewarding career paths.
EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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CourseStatus
CourseProvidesPractical
- NotAccreditedRecognized
- NotRegulatedAuthorized
- ComplementaryFormalQualifications
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FastTrack
GBP £140
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AcceleratedLearningPath
- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
StandardMode
GBP £90
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FlexibleLearningPace
- TwoThreeHoursPerWeek
- RegularCertificateDelivery
- OpenEnrollmentStartAnytime
WhatsIncludedBothPlans
- FullCourseAccess
- DigitalCertificate
- CourseMaterials
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EXECUTIVE DEVELOPMENT PROGRAMME IN SOCIAL MEDIA & SOCIETY
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London School of International Business (LSIB)
AwardedOn
05 May 2025
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