Professional Certificate in Data-Driven Ad Targeting: A/B Testing Mastery

-- ViewingNow

The Professional Certificate in Data-Driven Ad Targeting: A/B Testing Mastery is a comprehensive course that equips learners with essential skills for career advancement in the competitive field of digital advertising. This program focuses on data-driven ad targeting, teaching the importance of A/B testing to optimize digital marketing campaigns, and drive business growth.

5,0
Based on 3.314 reviews

2.433+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

AboutThisCourse

In today's data-driven world, businesses demand professionals who can leverage data to make informed decisions. This course covers the fundamentals of ad targeting, statistical analysis, experiment design, and interpretation of A/B testing results. Learners will gain hands-on experience in using industry-standard tools such as Google Optimize and Google Analytics to design and analyze experiments. Upon completion, learners will be well-versed in utilizing A/B testing to optimize ad targeting strategies, resulting in increased conversion rates, reduced cost-per-acquisition, and enhanced ROI. This course is critical for digital marketing professionals, analysts, and growth hackers seeking to advance their careers and stay ahead in the ever-evolving digital advertising landscape.

HundredPercentOnline

LearnFromAnywhere

ShareableCertificate

AddToLinkedIn

TwoMonthsToComplete

AtTwoThreeHoursAWeek

StartAnytime

NoWaitingPeriod

CourseDetails


• Unit 1: Introduction to Data-Driven Ad Targeting
• Unit 2: Understanding A/B Testing
• Unit 3: Setting Up A/B Tests for Ad Targeting
• Unit 4: Key Metrics in A/B Testing for Ad Targeting
• Unit 5: Hypothesis Formulation and Testing in Ad Targeting
• Unit 6: Implementing A/B Test Results in Ad Campaigns
• Unit 7: Statistical Significance and Error Rates in A/B Testing
• Unit 8: Multi-Armed Bandit Testing and Ad Targeting
• Unit 9: Advanced A/B Testing Techniques for Ad Targeting
• Unit 10: Real-World Challenges and Best Practices in Data-Driven Ad Targeting and A/B Testing

CareerPath

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

NoPriorQualifications

CourseStatus

CourseProvidesPractical

  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

ReceiveCertificateCompletion

WhyPeopleChooseUs

LoadingReviews

FrequentlyAskedQuestions

WhatMakesCourseUnique

▼

HowLongCompleteCourse

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

WhenCanIStartCourse

▼

WhatIsCourseFormat

▼

CourseFee

MostPopular
FastTrack GBP £140
CompleteInOneMonth
AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
Start Now
StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
Start Now
WhatsIncludedBothPlans
  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
AllInclusivePricing

GetCourseInformation

WellSendDetailedInformation

PayAsCompany

RequestInvoiceCompany

PayByInvoice

EarnCareerCertificate

SampleCertificateBackground
PROFESSIONAL CERTIFICATE IN DATA-DRIVEN AD TARGETING: A/B TESTING MASTERY
IsAwardedTo
LearnerName
WhoHasCompletedProgramme
London School of International Business (LSIB)
AwardedOn
05 May 2025
BlockchainId s-1-a-2-m-3-p-4-l-5-e
AddCredentialToProfile
SSB Logo

4.8
Nova Inscrição
→ Ver Curso